We are Lyssna
We’re here to help teams listen to and understand their audience 
Our story
2008
Mateja creates fivesecondtest.com after discovering the technique in Robert Hoekman Jr’s book, Designing the Obvious, and the site grows rapidly.
2009–2013
Mateja works with a former colleague to lay the groundwork for UsabilityHub.
2013–2015
Mateja teams up with Nick and Tristan to rebuild UsabilityHub from the ground up. They introduce a range of new testing features and a subscription model.
2015
UsabilityHub launches the UserCrowd panel, a large pool of participants who can take part in research when users don’t have their own participants.
2016
Our first remote team members are hired and panelists begin getting paid to take usability tests, which leads to the growth of our research participant panel.
2017–2019
We continue to grow our remote team, launch new subscription plans, and improve panel ordering and test results.
2023
We rebrand to Lyssna and add additional features including templates and interviews, expand our panel, and grow our global team.
2008
Mateja creates fivesecondtest.com after discovering the technique in Robert Hoekman Jr’s book, Designing the Obvious, and the site grows rapidly.
2009–2013
Mateja works with a former colleague to lay the groundwork for UsabilityHub.
2013–2015
Mateja teams up with Nick and Tristan to rebuild UsabilityHub from the ground up. They introduce a range of new testing features and a subscription model.
2015
UsabilityHub launches the UserCrowd panel, a large pool of participants who can take part in research when users don’t have their own participants.
2016
Our first remote team members are hired and panelists begin getting paid to take usability tests, which leads to the growth of our research participant panel.
2017–2019
We continue to grow our remote team, launch new subscription plans, and improve panel ordering and test results.
2023
We rebrand to Lyssna and add additional features including templates and interviews, expand our panel, and grow our global team.
Our mission
Our mission is to put humans at the heart of solutions to improve the quality of experiences in the world.
What we value
At Lyssna, we believe these values drive us to be the best we can be.
We’re better together. We use collaboration, transparency, and inclusivity to power our success.
We listen closely to people. At the heart of our success is a deep curiosity to understand people’s experiences, feelings, and behaviors.
We never stop learning. We iterate, test, and repeat to continuously discover new insights and solutions.
We prioritize authenticity, honesty, and fairness in all our interactions.
We focus our efforts to address only the most meaningful challenges and prioritize the most impactful solutions.
We have the courage, ambition, and bravery to bring big ideas to life.
Our team
We’re a passionate and talented team. We work flexibly and remotely across the globe, and we love what we do.
Founders
Founders
Mateja, Nick, and Tristan founded UsabilityHub – now Lyssna – with the goal of championing human-centered design. This still drives what we do today.
Leadership
Leadership
At Lyssna, we value a flat org structure. Our leadership team is knowledgeable, friendly, and approachable – if you have a question, someone will be there to help.
A global team
A global team
We’re a talented and diverse bunch, spread across the globe and spanning customer support, design, engineering, marketing, people and culture, product management, and operations.
Want to join Lyssna?
Visit our careers page to see what it's like to work with our team.
Our customers
The world's best brands use our platform to deeply understand their audience and move in the right direction — faster
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